https://youtu.be/5IQ0hUR0CIU

If we’ve learned anything recently, it’s that disruption is here to stay. While we cannot always predict the next pivotal shift—whether it’s a market crash or the sudden rise of agentic AI—we can learn to make decisions that allow us to adapt and outperform the competition.

In this episode, I sit down with Dr. Rebecca Homkes, Professor of Strategy at the London Business School and author of Survive, Reset, Thrive. We discuss her proven playbook for leading breakthrough growth in volatile times and how established companies can navigate an increasingly unpredictable landscape.

In this conversation, we cover:

• The New Normal: Why the last few years feel fundamentally different for business strategy.
• The Playbook: Deep dives into the “Survive, Reset, Thrive” framework with real-world examples from companies like Gorilla Glue, Spotify, and Dell.
• The Agility Gap: How large enterprises can compete against individuals “vibe coding” apps in days (like my recent DocuSign clone experiment).
• AI & The Workforce: How companies handle the rise of AI Agents moving up the value chain—displacing roles far beyond entry-level work.
• The Future Structure: Thoughts on UBI, Decentralized Autonomous Organizations (DAOs), and the role of AGI in future strategic planning.

About the Guest: Dr. Rebecca Homkes is a high-growth strategy specialist and Professor at the London Business School. She works with CEOs and executive teams worldwide to help them grow and scale in uncertain environments.

#RebeccaHomkes #SurviveResetThrive #BusinessStrategy #LBS #ArtificialIntelligence #FutureOfWork #Leadership #StrategicGrowth

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